This is where ISO 23355 comes in. The future standard will aim to establish data connections among LISS networks and satisfy different data providers' and users' requirements. This standard, also based on the UN/CEFACT MMT-RDM, is designed to be used by logistics information service providers such as PCSs, CCSs, freight forwarder systems, etc. Logistics authorities and logistics data users will also be able to use the standard to track the logistics flow and optimize their services.

"The access development cost should be reduced via standardized interfaces, and logistics information service systems should provide valuable data at lower cost to improve the user experience," says Zhu. "That way, the misunderstanding of data information can be reduced." A common solution is to deliver and share real-time information to stakeholders the world over in a controlled and safe way. This is why modern companies are turning to ISO standards for help.

According to Zhu, ISO 23354 and ISO 23355 are developed using industrial solutions. The foundation supporting these standards is based on industry best practices for visibility data interchange, developed jointly with UN/CEFACT with members from the Northeast Asia Logistics Information Service Network (NEAL-NET), the International Port Community Systems Association (IPCSA) and the National Public Information Platform for Transportation and Logistics (LOGINK) in China. In parallel, free flow of data is being helped by an IPCSA initiative - the Network of Trusted Networks project - aimed at simplifying cross-border agreements and fee negotiation.

Future of logistics

No ripple effect echoing throughout the entire supply chain has been more important than the COVID-19 pandemic. This unique time in our history has highlighted the need for connection more than ever before, underlining our reliance and dependence on technology to keep the economy moving. The logistics industry has been able to respond quickly, making the necessary adjustments to minimize impact to customers.

Several months on, it seems that the e-commerce habits formed during the pandemic will likely stick forever. Retailers will continue to face multiple challenges, such as improving the efficiency of online marketing and sales practices, as well as offering new products that meet new customer demands. ISO standards will go a long way in helping companies scale up their business to meet customer needs and deliver value. It's time to unlock the full potential of our digital supply chains. Keeping up with logistics has never been more crucial than now.