CBOE Launches First in Series of Social Media-Based Strategy Benchmark Indexes

CHICAGO, IL -- August 15, 2016 -- Chicago Board Options Exchange^® (CBOE^®) announced today that it has launched the CBOE-SMA Large Cap Index (SMLC Index), the first of a series of sentiment-based strategy benchmark indexes that measure short-term market momentum based on Social Market Analytics' (SMA) social media metrics.

CBOE announced in June that it entered into an exclusive licensing agreement with SMA to develop a series of sentiment-based strategy benchmark indexes. Each index in the CBOE-SMA Index suite will track the performance of a portfolio of stocks or options referenced to a defined universe of stocks. Chicago-based SMA is a leading provider of actionable intelligence from social media sources.

The SMLC Index is designed to track the performance of a hypothetical strategy that on a daily basis buys an equally weighted portfolio of 25 stocks with high SMA S-Scores.

S-Scores, extracted from Twitter traffic by SMA algorithms, reflect investors' sentiment about stocks and are believed to be predictive market signals.

The SMLC Index stock portfolio is constituted daily at 8:30 a.m. CT from CBOE's Large-Cap Universe on the basis of SMA S-Scores at 8:10 a.m. CT. Stocks in CBOE's Large-Cap Universe are in the top 15 percent capitalization tranche of underlying shares for options listed on CBOE (approximately 3,000 stocks) and have market capitalizations that are greater than or equal to $10 billion.

The SMLC Index is calculated by CBOE each business day at 3:00 p.m. CT. The hypothetical value of the index is held in cash until 8:30 a.m. CT the following business day, when it is reinvested in the next SMLC portfolio.

For additional information, please see http://www.cboe.com/smlc

About Social Market Analytics

Social Market Analytics is a Chicago-based firm that provides institutional investors (banks, hedge funds, brokerages) with streaming up-to-the-minute social media quantification and analysis that can help them outperform the market (see: http://www.socialmarketanalytics.com). Its patented technology has consistently proved that the Tweets of professional traders can help both institutional and individual traders outperform the market.

About CBOE

CBOE, the largest U.S. options exchange and creator of listed options, continues to set the bar for options and volatility trading through product innovation, trading technology and investor education. CBOE Holdings offers equity, index and ETP options, including proprietary products, such as options and futures on the CBOE Volatility Index (VIX Index) and S&P 500 options (SPX), the most active U.S. index option. Other products engineered by CBOE include equity options, security index options, Weeklys options, FLEX options and benchmark products such as the CBOE S&P 500 BuyWrite Index (BXM). CBOE Holdings is home to the world-renowned Options Institute, Livevol options analytics and data tools, and www.cboe.com, the go-to place for options and volatility trading resources.

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CBOE^®, Chicago Board Options Exchange^®, CBOE Volatility Index^®, Livevol^®, FLEX^®, OEX^® and VIX^® are registered trademarks, and BuyWrite^SM, BXM^SM, SMLC^SM, Weeklys^SM and The Options Institute^SM are service marks of Chicago Board Options Exchange, Incorporated (CBOE). Standard & Poor's^®, S&P^®, S&P 100^® and S&P 500^® are registered trademarks of Standard & Poor's Financial Services, LLC and have been licensed for use by CBOE. All other trademarks and service marks are the property of their respective owners.

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