AirAsia Group Berhad

08/14/2022 | Press release | Distributed by Public on 08/13/2022 19:18

Tons of perks and savings from airasia rewards’ inaugural Super Members’ Week as it celebrates regional accolades

KUALA LUMPUR, 14 August 2022 - Asean's award-winning lifestyle rewards programme, airasia rewards, took home two awards at the recent Loyalty & Engagement Awards 2022 for its comprehensive lifestyle loyalty programme designed to attract, retain, and value its members and people.

And to share the joy and celebration with all airasia Super App users, airasia rewards is kicking off its inaugural Super Members' Week, one whole week that will be overflowing with a great deal of earnings and savings daily for all members from 15-21 August 2022.

Ong Wai Fong, Chief Loyalty Officer, airasia rewards, said, "We are truly delighted that our ongoing efforts of enhancing and reinventing our product offerings are being recognised by industry counterparts. We would like to thank everyone, especially airasia members for their loyalty and support, and not forgetting to the team at airasia rewards for all their hard work.

"Through the Super Members' Week, we seek to give our members better value and additional options for earning and using their points as a way to thank them for their continued support. With Super Members' Week taking place each month, this enables our members to earn extra points whenever they transact on the airasia Super App. The exceptionally lower redemption rate means members can enjoy bigger savings when they redeem deals and pay for their purchases with points, on top of other additional rewards and offers."

airasia rewards received Silver for Best Loyalty Programme (E-commerce) and Bronze for Best Card-Based Loyalty Programme at the ninth edition of the award presentation in Singapore on 12 August.

The Loyalty & Engagement Awards is the only event in the Asia Pacific region focused entirely on customer loyalty and engagement. This annual award sought to merit the most effective, innovative, and deserving consumer-centric programmes and schemes. 43 categories covering broader vertical engagement bases and loyalty schemes were open for submission this year.