Southern Cross Media Group Ltd.

08/05/2022 | Press release | Distributed by Public on 08/04/2022 20:42

SCA and Mushroom Group extend partnership to bring back the hugely successful live concert series

SCA and Mushroom Group today announced the extension to the unique partnership, seeing the best of live music and some of the globe's biggest acts return to the Australian stage, with the announcement of RNB Fridays presents: Fridayz Live national live concert series.

After a successful four-year partnership from 2016 to 2019, the Hit Network's famous RNB Fridays will continue with The Mushroom Group's Illusive Presents & Frontier Touring to again host one of Australia's biggest parties in a nation-wide tour this November.

The epic line-up, headlined by Macklemore and featuring artists TLC, Akon, Craig David, Ashanti, Shaggy, Jay Sean, Dru Hill, Lumidee, Havana Brown and YO! MAFIA, will be supported and heroed across the Hit Network and LiSTNR.

Each live show will be hosted by LiSTNR's It's A Lot podcast and the Hit Network's Hot Nights host, Abbie Chatfield, alongside Fatman Scoop.

SCA Chief Content Officer, Dave Cameron, said: "'The RNB Fridays brand on the Hit Network, and now our biggest dedicated DAB station continues to grow bigger audiences ever year.

"Mushroom's vision and expertise in live events, closely working with the SCA team to bring our hugely successful RNB Fridays radio segment alive as a large concert series, has been enormously successful in previous years with incredible line-ups. We're very excited to continue our partnership with Matt and the Mushroom team to deliver even more exciting experiences and artist lineups for RNB Fridays fans with Fridayz Live."

Mushroom Group CEO, Matt Gudinski, said: "After four huge years bringing the RNB Fridays Live brand to life, it's exciting for the Mushroom team and SCA to continue to bring the biggest artists to the stage. Now under its new identity, the partnership is the perfect combination to deliver these epic events."

It's the brand made famous by the Hit Network which created the most unforgettable nation-wide stadium tours, bringing some of the globe's biggest RNB artists to Australia. In sold out shows, together Mushroom Group and the Hit Network delivered acts from Janet Jackson, The Black Eyed Peas, Jason Derulo, Kelly Rowland, Usher and more to listeners and now, the party continues in a whole new era of RNB Fridays presents: Fridayz Live.

RNB FRIDAYS PRESENTS: FRIDAYZ LIVE TOUR DATES:

MELBOURNE - ROD LAVER ARENA
Friday 4 November

PERTH - HBF PARK
Saturday 5 November

ADELAIDE - ADELAIDE ENTERTAINMENT CENTRE
Sunday 6 November

BRISBANE - BRISBANE SHOWGROUNDS
Friday 11 November

SYDNEY - GIANTS STADIUM
Saturday 12 November

Hit Network will offer a 24-hour pre-sale to VIP members on Wednesday, August 10, more information can be found at Hit.com.au. Further ticket information can be found via frontiertouring.com/fridayzlive.

Listeners can win their way to the epic tour by listening to their favourite Hit Network station throughout the day and via the LiSTNR app.

For more information please contact:

Eliza Elliott

National PR Manager

SCA

P: 0431 439 600

E: [email protected]

About The Hit Network:

The Hit Network is Australia's biggest radio network broadcasting across metro and regional markets with a unique collection of 50 FM and DAB+ stations. The Hit Network targets people aged 30 - 54, skews female and features a mood focused, 'feel great' pop music format alongside the most entertaining local breakfast and national drive shows. Home to popular personalities including Carrie Bickmore, Tommy Little, Abbie Chatfield, Fifi Box, Brendan Fevola, Nick Cody, Ed Kavalee, Dave Hughes, Erin Molan, Abby Coleman, Matty Acton, Stav Davidson and many more.

The Hit Network entertains over 4.8 million Aussie radio listeners across B105, 2Day, The Fox, SAFM, MIX, Sea FM, 41 Hit stations plus DAB+ stations including Oldskool 90s Hits, Buddha Hits, Easy 80s Hits, RNB Fridays and Dance Hits. And now, all Hit Network's content is also available live or on demand on the LiSTNR app.