Debenhams plc

09/10/2019 | Press release | Distributed by Public on 09/10/2019 05:07

DEBENHAMS LAUNCHES OWN BRAND KLEY FOR AUTUMN WINTER 2019

16 September 2019 - Debenhams introduces new brand KLEY for Autumn Winter 2019. Designed by women, for women, the brand oozes effortless feminine style.

Kley represents the desire for 'Realwear'; modern, clean cut and effortless clothing that satisfy dressing for the everyday. Focusing on a curated versatile, seasonless wardrobe that lasts, offering outfits that you can build up and layer on to create the ultimate easy enviable wardrobe.

'Kley is about effortless styling solutions for the everyday. The collection is a combination of timeless wardrobe staples and 'must have' pieces, offering items which we hope will be loved for years.' Lucia Heffernan, Kley Designer

Comprised of your L.I.F.E. pieces, your 'Luxury' leather skirts, silk blouses and cashmere blends. Your 'Important' fashion informed, seasonal heroes and sustainable fabrications. Your 'Function' items, such as weatherproofed outerwear and hybrid garments that can be reversible. And finally, your 'Essential' layering, the foundation blocks building your wardrobe. L.I.F.E. Luxury, Important, Function, Essential.

The collection is available in 70 stores across the UK and launches in store and online on the 16 September 2019 with prices ranging from £20 to £220.