The New York Times Company

01/21/2022 | Press release | Distributed by Public on 01/21/2022 14:15

New Managing Director of Marketing for Games

Please give a warm welcome to Chandra Cooks, the latest member of our marketing team and managing director of marketing for the Games mission!

Chandra has led full-funnel marketing programs in her past life as a marketing director for several luxury, beauty and fashion brands. At Mented, she stood up their subscription business; successfully advocated to move into new-to-their-business channels like SMS, which became a top revenue driver for Mented; and tested her way into increasing their AOV. She's no stranger to the start-up experience of getting to play many marketing and product innovation roles all at once, while building out happy, high-performing teams. Chandra also happens to be an energizing advocate for all things marketing - we're thrilled to have her!

Get to know her a bit more in her own words:

Hello everyone!

My name is Chandra (pronounced Shawn-dra). I'm from Northern Virginia, but you can now call me a New Yorker.

My professional background is in media, fashion, luxury, home and, most recently, beauty. Marketing is not just a job for me, it is a passion. I live for a fully integrated marketing campaign. I love creative ideas that spark joy for brand employees to execute and for customers to experience. It gives me the "warm and fuzzies."

I can't wait to meet everyone and learn how we can all work together - one dream, one team. Thanks!

Join me in welcoming Chandra to The Times!

-Krystal on behalf of the marketing team