South Tyneside Metropolitan Borough Council

06/27/2019 | News release | Distributed by Public on 06/27/2019 04:52

Counting the Cost of Smoking

Hundreds of South Tyneside tenants could help to lift themselves out of poverty if they stop smoking.

According to the latest figures from Action on Smoking and Health (ASH) more than 20 per cent of people in social housing in South Tyneside are living in poverty due to the cost of smoking with tobacco costing each of the Borough's tenants £2,292.68 on average per year - more than £44 per week.

The Quitting Dividend for Tenants and Landlords, published today, encourages tenants to seek free stop smoking support for the sake of their lives and to help themselves climb out of debt.

The Council already does a lot of work with South Tyneside Homes and their tenants to help them with their addiction to tobacco.

Housing staff make tenancy support visits where they raise awareness among tenants of the harm tobacco products can cause.

Councillor Tracey Dixon, Deputy Leader with responsibility for Independence and Wellbeing, said: 'We know people who live in social housing are more likely to smoke but are less successful in their attempts to address their addiction.

'Our housing staff now play a key role in helping us to achieve better public health outcomes by having more meaningful health-related conversations in the tenant's home.'

Helping social tenants in South Tyneside to address their addiction could result in more than £48,000 of disposable economy being spent in the local community each week.

Councillor Dixon added: 'Stopping smoking is the single biggest thing people can do to improve their health but I would also encourage all smokers to think very carefully about the amount of money they are literally seeing going up in smoke.'

Anyone interested in free stop smoking support should contact the Council's Change4Life team on 0191 424 7300 or visit