Results

Brookfield Property REIT Inc.

05/22/2019 | Press release | Distributed by Public on 05/21/2019 15:07

Award Season: Lucky Number 7

To drive traffic during the 2018 holiday shopping season, while creating unique and memorable experiences for shoppers at their local mall, we hosted Winter Wonderland Festivals at Northbrook Court,Ridgedale Center, and The Mall in Columbia.

These events transformed the properties into magical spaces that invited shoppers to experience the holidays in memorable ways. The experiences, which featured activities like a silent disco, build-your-own gourmet hot chocolate bar, face painting, coloring and craft stations, carnival acts, family-friendly selfie moments, and giveaways, drew over 5,000 engaged shoppers and clearly differentiated the properties from other holiday activities in the markets.