WildBrain Ltd.

07/17/2020 | Press release | Distributed by Public on 07/17/2020 04:06

WILDBRAIN TAKES MALORY TOWERS ON A GLOBAL FIELD TRIP

International platforms including BYUtv, CBC Gem, ABC (Australia), and ZDF pick up acclaimed children's drama

Halifax, NS - July 17, 2020 - WildBrain, a global leader in kids and family entertainment, has secured its first wave of international sales for season one of Malory Towers (13 x 30'), the charming new live action series based on Enid Blyton's popular book series. Co-produced by WildBrain and UK prod co King Bert Productions for WildBrain Television's Family Channel (Canada) and CBBC (UK), the series has been picked up by broadcasters and streamers including: BYUtv (US), CBC's streaming service CBC Gem (Canada), ABC (Australia), ZDF (Germany), DR (Denmark), YLE (Finland), SVT (Sweden), NRK (Norway), Toonix and HBO (Nordics & CEE), and Hot (Israel).

Ella Bright plays Darrell Rivers in Malory Towers, from WildBrain and King Bert

Cheryl Taylor, Head of Content for BBC Children's, said: 'Malory Towers set the template for popular British boarding school stories and it's no surprise that so many territories have responded to this classic title. Darrell Rivers is a truly iconic character - sparky, independent and a fierce warrior against injustice. She shone a bright light on the potential of all girls at a time when expectations were very limited. The books have inspired generations of young readers and we're delighted that so many young viewers are getting the chance to meet Darrell and her friends.'

Michael Dunn, Managing Director, BYUtv, said: 'BYUtv's mission is to share the very best programming out there for young people and their parents to watch together. Malory Towers checks all the boxes of what we're looking for: vibrant, audacious, and inspiring. I'm certain our viewers will warmly embrace the timeless escapades of Darrell Rivers and her classmates.'

Marie McCann, Senior Director, Children's Content for CBC Kids, said: 'We're excited to give Canadian families the chance to dive into the rich world of Malory Towers again and again on CBC Gem. With its double whammy of old-school charm meets girl power, Malory Towers will no doubt be the next great family must-watch series.'

All episodes of Malory Towers will be available to stream on the free CBC Gem streaming service in Canada beginning Friday, August 28.

Deirdre Brennan, EVP Content Partnerships at WildBrain, said: 'The response to Malory Towers has been fantastic and we're thrilled that so many leading platforms will share this series with families internationally.'

Jo Sargent, Executive Producer and King Bert Productions Managing Director, said: 'The reaction to Malory Towers has been incredible so far, and it is wonderful that more audiences across the globe will now be able to engage with Enid Blyton's iconic series through our adaptation.'

Malory Towers follows 12-year-old Darrell Rivers, played by talented newcomer Ella Bright, as she leaves home for the first time to attend an all-girls' boarding school. Set in the 1940s on the sun-drenched cliffs of the Cornish coast, Malory Towers explores this nostalgic world of midnight feasts, lacrosse, pranks, and lasting friendships. For a contemporary audience, the show is both aspirational and inspirational, telling the story of universal experiences including shifting cliques, FOMO, bullying, crushes, peer pressure, and self-doubt. The girls keep an eye on each other and, like a family, are forever connected by their shared experiences.

Malory Towers also stars Jennifer Wigmore (Anne with an E) as Headmistress Miss Grayling; Imali Perera (The Handmaid's Tale) as Miss Potts; and Ashley McGuire as Matron. Rounding out the cast are Zoey Siewert, Twinkle Jaiswal, Danya Griver, and Natasha Raphael alongside newcomers Sienna Arif Knights, Beth Bradfield Saskia Kemkers, and Imogen Lamb.

An official Canada-UK treaty co-production, Malory Towers is adapted for television by Rachel Flowerday and Sasha Hails. Executive producers for WildBrain are Josh Scherba, Anne Loi and Michael Goldsmith, with Jo Sargent serving as executive producer for King Bert Productions. The series is produced by King Bert's Grainne McNamara and WildBrain's Angela Boudreault and directed by Rebecca Rycroft (Evermore Chronicles, So Awkward) and Bruce McDonald (Creeped Out, Heartland, Dark Matter).

WildBrain is international distributor for Malory Towers outside of the UK. Malory Towers was commissioned by BBC Children's Head of Content Cheryl Taylor and is executive produced for the BBC by Amy Buscombe. The rights were acquired from Karen Lawler at Hachette Children's Group, owners of Enid Blyton Entertainment and publisher of Malory Towers.

For more information, please contact:

Trade media: Aimee Norman at DDA Blueprint PR
[email protected]
+44 (0) 7957 564 050

About WildBrain

At WildBrain we make great content for kids and families. With approximately 13,000 half-hours of filmed entertainment in our library - one of the world's most extensive - we are home to such brands as Peanuts, Teletubbies, Strawberry Shortcake, Caillou, Inspector Gadget, Johnny Test and Degrassi. Our shows are seen in more than 150 countries on over 500 telecasters and streaming platforms. Our AVOD business - WildBrain Spark - offers one of the largest networks of kids' channels on YouTube, with over 168 million subscribers. We also license consumer products and location-based entertainment in every major territory for our own properties as well for our clients and content partners. Our television group owns and operates four family entertainment channels that are among the most viewed in Canada. WildBrain is headquartered in Canada with offices worldwide and trades on the Toronto Stock Exchange (TSX: WILD). Visit us at www.wildbrain.com.