Nike Inc.

09/18/2020 | Press release | Distributed by Public on 09/18/2020 08:02

A Visual Guide to the LeBron 18

performance

A Visual Guide to the LeBron 18

September 18, 2020

The cushioning in the LeBron 18 brings together Zoom Air and Max Air in a new way for Nike Basketball. The properties of Zoom and Max help enhance LeBron's unique blend of speed and power. As LeBron has evolved athletically, so has the cushioning in his signature line, which has influenced many of the tech advancements across NIKE, Inc. Below, Jason Petrie, LeBron's footwear designer, talks more about the LeBron 18 and innovating for an athlete of LeBron's caliber.


Check Out the Colorways

The Empire Jade colorway, inspired by the iconic emperor's stamp, releases exclusively throughout Greater China beginning September 21.

The Multicolor colorway releases throughout Greater China beginning September 24 and in North America beginning October 9.

The Los Angeles By Day colorway, with a sand-hued upper and an LA-themed graphic that sits beneath the heel clip, releases in North America beginning November 6.

The Reflections colorway celebrates the defining moments along LeBron's rise to the top of the league. Iconography representing those moments forms collages that appear as graphics on the heel, tongue and sockliner.

To download hi-res images, click here.

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