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07/10/2020 | News release | Distributed by Public on 07/10/2020 09:08

Swedish Brand Axel Arigato Launches Its First Official Flagship Store in China on …

by Rachel Liu

On July 8th, Swedish footwear brand Axel Arigato launched its first official flagship store in China on JD, introducing its AW20 collection and its classic collections.

Founded by Max Svardh and Albin Johansson in 2014, Axel Arigato releases a new shoe or sneaker design every week, and uses social media platforms such as Instagram to interact with customers. With its unique fashion style, continuous innovation and marketing programs, Axel Arigato has gained many loyal customers in over 100 countries.

All the products in the Axel Arigato flagship store on JD are selected by JD's luxury buyers based on Chinese customers' preference, and provided directly by authorized channels of the brand. Customers can also enjoy JD's Luxury Express service. The launch of Axel Arigato will provide more fashion choices for young customers on JD. Over 200 luxury brands have launched official flagship stores on JD to date.

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