LIVEONE'S GAMIFYONE PARTNERS WITH PICSART ON INTERNATIONAL POP ICON HARRY STYLES 'GREATEST ALBUM EVER' REPLAY CHALLENGE

08/17/2022

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Tapping Into Picsart's 150 Million Monthly Active Users Will Gamify Franchise Album Artwork to Become A Star; Winner Will Be Announced August 18, 2022 and Featured Across LiveOne and Picsart Social Media Channels

All Participants Receive a LiveOne Membership to 30+ Million Songs, Over 500 Curated Stations, 300+ Podcasts, PPVs, NFTs, Merch and More

GamifyOne Members Will Win Prizes and Points Including LiveOne Coins, NFTs, Teslas, PPV and Event Tickets, Merchandise and More

Expands LiveOne's B2B Partnership Program; Existing Brands Include McDonalds, Tesla, Android Automotive, Samsung, CERE/Polygon, ZYNC and Harman

LOS ANGELES, Aug. 17, 2022/PRNewswire/ -- LiveOne (Nasdaq: LVO), an award-winning, creator-first, music, entertainment and technology platform focused on delivering premium experiences and content worldwide through memberships and live and virtual events, announced today that it has partnered with Picsart, the world's leading digital creation platform and a top 20 most downloaded app worldwide, for a Replay Challenge, where fans create and design artwork for LiveOne's "Greatest Album Ever" franchise. All fans submitting to the Replay Challenge will receive a free LiveOne Plus membership for three months. This partnership is anticipated to add new members to LiveOne's already-existing 2.3 million free and paid members**.

Running from August 12 to August 17, 2022, the Replay Challenge gives fans the opportunity to become a "Star" of LiveOne's "Greatest Album Ever" franchise, which has featured artists such as Mary J. Blige, Elton John, and Jay Z. For this Replay Challenge, fans swap themselves for the one and only Harry Styles and add their own creative touch to stand out. LiveOne and Picsart will select the top 5 winners on August 18th, the rest of the top 5 winners will be selected on community/fan votes. LiveOne promoted the Replay Challenge across all social media channels and drove fans to participate and become the Star. Winners will be featured across LiveOne and Picsart's social media accounts in the coming weeks. The Replay Challenge is open to all in the US and Canada. Visit Picsart for complete Challenge details.

"We are excited to team up with Picsart to empower their global creator community to use LiveOne's music to create original content that can be shared worldwide," said Jackie Stone, Chief Marketing Officer of LiveOne. "LiveOne is always looking to partner with innovative brands who can bring unique and exclusive benefits to our membership."

"From creating fan art of their favorite musicians to designing their own podcast covers, the Picsart community produces a huge amount of audio-related content," said Connor Murphy, Senior Director of Business Development at Picsart. "Partnering with LiveOne is the perfect opportunity to merge our community's love of music and visual creativity."

GamifyOne's programming will include a range of show formats and promotional campaigns with gamification and interactivity - including the first ever live trivia game from the biggest global music events, to name that tune, HQ like music trivia game, social Q&A, leaderboards, polls and trivia. Each program and show will offer LiveOne members the opportunity to win a variety of prizes including Teslas, NFTs, exclusive experiences, live events and pay-per-view tickets, festival VIP passes, merchandise, artist meet and greets, free music subscriptions and more.

LiveOne's platform offers livestream concerts, festivals, music news, docu-reality series and interviews, as well as on-demand audio and audio playlists and vodcasts/podcasts. LiveOne and PodcastOne have powered global pay-per-view, livestream and podcast hits with some of the world's most renowned talent, including Adam Carolla, Billie Eilish, Billy Joel, Blake Shelton, B-Real, BTS, Camila Cabello, Dua Lipa, Harry Styles, J Balvin, Jennifer Lopez, Jordan Harbinger, Kacey Musgraves, Kail Lowry, Kaitlyn Bristowe, Kygo, LadyGang, Madonna, Melissa Gorga, Monsta X, Paul McCartney, Pitbull, Taylor Swift, Wiz Khalifa, and Yungblud.

LiveOne continues to expand its B2B partnership with innovative partners such as Samsung, AoL, Tesla and McDonald's. Most recently, its apps and content are in all vehicles featuring ZYNC, Android Automotive, including Ford, GMC, Dodge, Chrysler, Volvo, Polestar, Ford, Lincoln, Chevrolet, Nissan, Volkswagen, Mitsubishi, and others.

About Picsart
Picsart is a photo and video editing platform and creative community. A top 20 most downloaded app worldwide, its AI-powered tools allow creators of all levels to design, edit, draw and share content anywhere. The platform has amassed one of the largest open-source content collections in the world, including photos, stickers, backgrounds, templates, and more. Used by consumers, marketers, content creators and businesses, Picsart is used for both personal and professional design. Picsart also offers its world-class image editing and processing tools to businesses through APIs and an SDK. Download the app or visit picsart.com for more information.

About LiveOne, Inc.
Headquartered in Los Angeles, California, LiveOne, Inc. (NASDAQ: LVO) (the "Company") is an award-winning, creator-first, music, entertainment and technology platform focused on delivering premium experiences and content worldwide through memberships and live and virtual events. The Company was awarded Best Live Moment by Digiday for its "Social Gloves" PPV Event, and has been a finalist for 8 more awards, including Best Live Event, Best Virtual Event, Best Overall Social Media Excellence, and Best Original Programming from Cynopsis and Digiday. As of June 30, 2022, the Company has accrued a paid and free membership base of over 2.37 million**, streamed over 2,900 artists, has a library of 30 million songs, 600 curated radio stations, over 300 podcasts/vodcasts, hundreds of pay-per-views, personalized merchandise, released music-related NFTs, and created a valuable connection between fans, brands, and bands. The Company's wholly-owned subsidiaries include Slacker Radio, React Presents, Gramophone Media, Palm Beach Records, Custom Personalization Solutions, LiveXLive, PPVOne and PodcastOne, which generates more than 2.48 billion downloads per year and 300+ episodes distributed per week across its stable of top-rated podcasts. LiveOne is available on iOS, Android, Roku, Apple TV, Amazon Fire, and through OTT, STIRR, and XUMO. For more information, visit www.liveone.com and follow us on Facebook, Instagram, TikTok, and Twitter at @liveone.

Forward-Looking Statements
All statements other than statements of historical facts contained in this press release are "forward-looking statements," which may often, but not always, be identified by the use of such words as "may," "might," "will," "will likely result," "would," "should," "estimate," "plan," "project," "forecast," "intend," "expect," "anticipate," "believe," "seek," "continue," "target" or the negative of such terms or other similar expressions. These statements involve known and unknown risks, uncertainties and other factors, which may cause actual results, performance or achievements to differ materially from those expressed or implied by such statements, including: the Company's reliance on one key customer for a substantial percentage of its revenue; the Company's ability to consummate any proposed financing, acquisition, spin-out, distribution or transaction, including the proposed spin-out of PodcastOne or its pay-per-view business, the timing of the closing of such proposed event, including the risks that a condition to closing would not be satisfied within the expected timeframe or at all, or that the closing of any proposed financing, acquisition, spin-out, distribution or transaction will not occur or whether any such event will enhance shareholder value; PodcastOne's ability to list on a national exchange; the Company's ability to continue as a going concern; the Company's ability to attract, maintain and increase the number of its users and paid members; the Company identifying, acquiring, securing and developing content; the Company's intent to repurchase shares of its common stock from time to time under its announced stock repurchase program and the timing, price, and quantity of repurchases, if any, under the program; the Company's ability to maintain compliance with certain financial and other covenants; the Company successfully implementing its growth strategy, including relating to its technology platforms and applications; management's relationships with industry stakeholders; the effects of the global Covid-19 pandemic; uncertain and unfavorable outcomes in legal proceedings; changes in economic conditions; competition; risks and uncertainties applicable to the businesses of the Company's subsidiaries; and other risks, uncertainties and factors including, but not limited to, those described in the Company's Annual Report on Form 10-K for the fiscal year ended March 31, 2022, filed with the U.S. Securities and Exchange Commission (the "SEC") on June 29, 2022, Quarterly Report on Form 10-Q for the fiscal quarter ended June 30, 2022, filed with the SEC on August 15, 2022, and in the Company's other filings and submissions with the SEC. These forward-looking statements speak only as of the date hereof, and the Company disclaims any obligations to update these statements, except as may be required by law. The Company intends that all forward-looking statements be subject to the safe-harbor provisions of the Private Securities Litigation Reform Act of 1995.

** Included in the total number of paid members for the reported periods are certain members which are the subject of a contractual dispute. LiveOne is currently not recognizing revenue related to these members..

LiveOne IR Contact:
(310) 601-2505
[email protected]

Press Contact:
LiveOne
[email protected]

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SOURCE LiveOne, Inc.