Orange SA

06/10/2022 | Press release | Archived content

Orange and DXOMARK sign a partnership to promote the performance of smartphones ...

The partnership between Orange and DXOMARK falls in line with Orange's strategy to offer quality products and support its customers throughout their purchase by providing them with advice and objective and qualified data.

DXOMARK, an independent laboratory and expert in evaluating the performance of electronic products, will now test the quality of the screens and the video/camera for all smartphones* marketed and distributed by Orange in France.

"For more than 15 years, DXOMARK has measured the quality of smartphones, cameras and other electronic products for photography, video and display. We are delighted to share our expertise with Orange and test the range of products Orange offers its customers, in our Image and Screen Quality laboratories," explains Frédéric Guichard, Managing Director of DXOMARK.

The results of these tests and assessments will be provided according to a classification system established by Orange for its specific needs, in order to provide customers with useful information on each product sheet and guide them in their choice.

Orange launched the GOOD program three years ago, to help customers choose the device that best suits their needs. The performance of the main characteristics of the devices offered by Orange (connectivity, robustness, battery life, audio, Wi-Fi, photo, video, screen) are displayed in the form of scores.

Stéphane Sallandre, Validation and Quality Director at Orange Innovation Devices and Partnerships adds: "Based on its experience and expertise in the assessment of devices, through this partnership, Orange can now display qualitative information enriched with camera and screen scores from evaluations carried out by DXOMARK, in addition to the performances already available."

Orange is the only operator in France to display the performance of the sensors and lenses of the smartphones it sells.

By supporting quality expertise, based on data and independent assessments, the result of a rigorous approach, Orange supports innovation and encourages sharing it with as many people as possible.

The performance of the devices tested and measured according to a rigorous protocol combining scientific measurements and perceptual analyses by DXOMARK will be available and visible on the Orange online store in France.

The information is intended for customers looking for support and guidance when purchasing a device from Orange, and for customers concerned about the performance of their future mobile, in particular with regard to the camera and screen.

The partnership between Orange and DXOMARK provides these customers with guidance and allows them to make an informed choice.

* Excluding Apple products

About DXOMARK

DXOMARK is a French technology company and the international leader in the quality assessment of smartphone cameras, display, audio and battery, and other consumer electronics (such as cameras and speakers).

To guide users in their choice, DXOMARK provides on its website - dxomark.com - the largest database of quality evaluations of products.

DXOMARK, based in Boulogne-Billancourt near Paris, employs 120 people, including a hundred engineers. These engineers have carried out thousands of tests each year for more than 10 years in the company's 16 state-of-the-art laboratories, which have been developed in-house. About 150 of these laboratories, which are 100% dedicated to measuring and optimizing the quality of consumer electronics products, have been sold to consumer electronics and tech companies around the world.

DXOMARK activities for businesses

  • Consulting services for manufacturers to support them in improving the quality of their products, from the design phase, in terms of camera, audio, screen and battery
  • Itemized test reports: DXOMARK tests a wide range of marketed products whose manufacturers are free to order the details of the results and measurements
  • Turnkey laboratories (Analyzer, AudioLab & DisplayLab) for use by Research & Development teams