SUPRO® TEX- New Plant-based protein for meat alternative

Imagine a tender beef bourguignon, a succulent chicken stir fry or spicy pork fajitas … but 100% plant-based.

This can be possible with SUPRO® TEX, bringing us all closer to the world of plant-based food. It's more important than ever because over 40% of global consumers are highly interested in meat alternatives with the same taste and texture as animal-origin meat.¹

We're answering this growing consumer need with SUPRO® TEX, the latest from IFF's RE-IMAGINE PROTEIN® program, where we accelerate the development of breakthrough ingredients and technologies to meet the needs of both the food industry and of consumers.

SUPRO® TEX is a new generation of plant-based protein that offers endless product design and formulation opportunities with its high-process tolerance, neutral flavor and color. Designed specifically to deliver a similar meat-eating experience, manufacturers can easily easily reproduce pieces of textured meats that are comparable to the quality of whole-muscle animal protein.

Made in irregularly shaped, large dry pieces, SUPRO® TEX is based on soy protein; a complete, high-quality protein that's easy to use and cost-effective for manufacturers. As a dry product, it eliminates the need for a cold supply chain, simplifying and reducing the cost of shipping and storage. It also doesn't require major capital investment for manufacturers to begin production.

Start your journey now through our AR app:

Experience SUPRO® TEX coming to life on our new Augmented Reality (AR) app. You can discover a world of endless possibilities and cook your own plant-based dish!