06/05/2024 | Press release | Distributed by Public on 06/05/2024 08:14
Application Deadline: 24 May 2024
Overview
The ASEAN Foundation, with the support of Google.org, is currently implementing the ASEAN Digital Literacy Programme (ASEAN DLP), a programme that aims to promote greater media literacy in the ASEAN region to combat online disinformation and misinformation. Since its launch in 2022, the programme has reached a vast 190,000 individuals across ASEAN through capacity building, 3,000 people through direct outreach by the ASEAN Youth Advisory Group and 190,000 people through various social media campaigns. To provide more people in ASEAN with the opportunity to learn about misinformation and disinformation, the Foundation also developed an e-learning platform called www.digitalclassASEAN.org.
Another flagship activity of ASEAN DLP is the regional research on digital literacy to explore the digital divide, looking into the underprivileged ASEAN communities' digital engagement and response to disinformation. On 20 March 2024, the Foundation had successfully launched the research entitled "One Divide or Many Divides? Underprivileged ASEAN Communities' Meaningful Digital Literacy and Response to Disinformation." It argues that the digital divide manifests not only as the difference between adequate and inadequate digital infrastructure and devices but also as the difference in self-efficacy, skills, experiences, knowledge, and skills relevant to engagement with digital technology. Through this research, the Foundation wishes to significantly contribute to creating inclusive digital literacy programme activities, curricula, and policy recommendations, especially in combating threats to disinformation and fake news among underprivileged communities in the ten ASEAN countries.
As part of the ASEAN Foundation's ongoing efforts to share research findings and promote key elements to a wider audience, the Foundation plans to implement of the ASEAN DLP Social Media Challenge. This initiative aims to engage youth from the ten ASEAN countries in creating innovative and engaging content on social media platforms. Through this challenge, the Foundation seeks to amplify the reach of the One Divide or Many Divides research report and foster greater awareness and understanding among the region's youth about important issues facing ASEAN.
Objectives, Target, and Format
We invite ASEAN youth to join the ASEAN DLP Social Media Challenge to help disseminate the findings from the "One Divide or Many Divides? Underprivileged ASEAN Communities' Meaningful Digital Literacy and Response to Disinformation" research report in a creative, engaging, and youthful way. Through this initiative, we hope to meet the following objectives:
The target participants of this challenge are the general public of ASEAN, in particular young people aged 18 to 35. Below are the details of the social media challenge:
Unveiling ASEAN Digital Literacy Insights
Unveil digital literacy topics within the ASEAN region and encourage the viewers to access and read the research report.
9 - 24 May 2024
Instagram and TikTok
A digital winner certificate and total of USD 1,000 are available for three winners:
- 1st Winner: Winner Certificate + Cash Prize of USD 500
- 2ndWinner: Winner Certificate + Cash Prize of USD 300
- 3rd Winner: Winner Certificate + Cash Prize of USD 200
Period of Content Submission |
9 - 24 May 2024 |
Content Submission Deadline |
24 May 2024 |
Selection Period by Jury |
24 - 31 May 2024 |
Winners Announcement |
4 June 2024 (tentative) |
Requirements and Eligibilities
Who can apply?
Entry and Selection Criteria:
Assessment Criteria:
The content is original and use creative, interesting, unique, and youthful approaches to engage the audience (50%).
The creative content effectively addresses and represents the topic and sub-topics of the challenge (30%).
The content conveys aspirational ideas and thoughts that inspire the audience to have further actions and engagement on digital literacy issues (20%).
Additional Notes:
CONTACT INFORMATION
All inquiries pertaining to this competition application are addressed to [email protected]and [email protected]