04/15/2024 | Press release | Distributed by Public on 04/15/2024 09:06
Samsung Electronics America today announced the 98" -Class Samsung Crystal 4K TV (DU9000), the newest addition to the expansive 2024 Samsung TV lineup. It delivers picture quality that's specifically optimized for the big screen, along with true-to-life colors that make your favorite content come to life. The new 98" screen will be available for $3,999.99 at Samsung.com and across select retailers.
"Just a few years ago, 65" TVs were considered 'big.' Today, people want even bigger screens. In fact, the number of 98" TVs sold across the industry has grown nearly 15 times since last year," said James Fishler, Senior Vice President of Home Entertainment, Samsung Electronics America.
"Not all large screens are created equal though. With Samsung, you can count on leading picture quality with advanced connectivity built right in, plus added-value features like endless content with Gaming Hub1 or free entertainment with Samsung TV Plus. These stand-out features are available on Samsung ultra-large screens and at a variety of price points - so you can shop with confidence for the TV that best fits your lifestyle."
The Samsung 98" Class Crystal UHD (DU9000) is built with Supersize Picture Enhancer, which optimizes picture quality for the bigger screen. As screens get larger, so do their pixels - Supersize Picture Enhancer can increase sharpness and reduce visible noise across every scene. That means you can enjoy what you're watching without any pixel distortion, even at the 98" size.
The TV is also designed with 4K upscaling, PurColor, and HDR - transforming all of your content into amazing 4K and offering an even wider spectrum of colors for what's on screen. Whether you're bringing the cinematic magic of the movie theater directly into your home, cheering for your team during the big game, or even looking to be totally immersed in your favorite gaming titles - you'll feel like you're right in the middle of the action.
With Motion Xcelerator2 and up to a 120Hz refresh rate, your gaming experience will be even smoother, too. The screen offers Game Bar built in, so you can easily change the screen ratio for your favorite gameplay, and try features like AI Auto Game Mode, Mini Map Auto Detection, and Virtual Aim Point.
As the #1 TV brand for 18 years running, Samsung offers the largest portfolio of connected screens, so no matter your space or setup you have a great option to choose from. The 98" Class Crystal UHD (DU9000) joins the cutting-edge line-up of ultra-large Samsung TVs, which includes:
The entire Samsung 98" line-up is also designed with Supersize Picture Enhancer, providing you with the best possible viewing experience no matter which TV you go with. The recommended viewing distance for a 98-inch TV is just six to 12 feet - making it perfect for medium-to-large living rooms and open layout homes.
The newest Samsung TVs offer the 2024 Tizen OS, which is redesigned to bring content front and center in a fresh layout. New in 2024, each member of the household can create a profile for personalized recommendations and enjoy a more customized overall experience.
Plus, the TVs deliver added features that you can only get from Samsung - whether it's the ability to upscale every moment with AI, enjoy endless content, use your TV as your home hub, experience sustainability-forward packaging and accessible products, or the knowledge that your personal data is protected by Samsung Knox.
For more information on Samsung TV and audio products, visit samsung.com/us.