A.M. Best Company
04/23/2024 | Press release | Distributed by Public on 04/23/2024 12:17
AM Best and IMCA to Host Marketing Leader Webinar Featuring Lisa Rowland of Berkley Select
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APRIL 23, 2024 02:14 PM (EDT)
AM Best and IMCA to Host Marketing Leader Webinar Featuring Lisa Rowland of Berkley Select
CONTACTS:
FOR IMMEDIATE RELEASE
OLDWICK - APRIL 23, 2024 02:14 PM (EDT)
AM Best will host a joint presentation with the Insurance Marketing & Communications Association (IMCA) on Friday, May 17, 2024, at 12:00 p.m. ET. In this live, interactive roundtable discussion, Lisa Rowland, assistant vice president of marketing and distribution at Berkley Select, will discuss:
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- Rebranding strategies
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- Innovation in marketing
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- Creating strategic marketing campaigns
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- Attracting the next generation of marketing talent to the insurance industry
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Panelists include:
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- Lisa Rowland, assistant vice president, marketing and distribution, Berkley Select
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- Dave Evans, senior associate, Aartrijk, and IMCA CMO Council member
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- Lori Chordas, senior associate editor, AM Best TV
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Attendees can submit questions during registration or by emailing [email protected]. The event will be streamed in video and audio formats, and playback will be available to registered viewers shortly after the event.
AM Best is a global credit rating agency, news publisher and data analytics provider specializing in the insurance industry. Headquartered in the United States, the company does business in over 100 countries with regional offices in London, Amsterdam, Dubai, Hong Kong, Singapore and Mexico City.