Ogilvy&Mather Worldwide Inc.

03/15/2024 | Press release | Distributed by Public on 03/15/2024 10:47

Ogilvy PR Emerges as Most-Awarded Agency at 2024 PR Week Awards

NEW YORK - MARCH 15, 2024 - Ogilvy PR dominated the 2024 PR Week Awards in the United States, emerging as the most-awarded PR Agency with 7 wins and 5 honorable mentions including "#TurnYourBack" for Dove winning the top honor as 2024's Campaign of the Year. Ogilvy PR won in categories spanning Best in Creative Excellence, Best in Influencer Impact, Best in Integration, Best in Brand Entertainment, Best in B2B, and Best in Financial Communications with a range of the agency's clients recognized including Dove, Citizens, H&R Block, Ad Council, and Rise.

In addition to winning Campaign of the Year, #TurnYourBackwon in the Best in Creative Excellence and Best in Integration categories. #BlackHairIsProfessionalfor Dove won Best in Influencer Impact while also receiving honorable mentions in both the Best in Creative Excellence and Best in Multicultural Marketing categories. "The Living Portrait of NYC" for Citizens Bank won in both the Best in Brand Entertainment and the Best in Financial Communications categories. "Definitely Do Your Taxes" for H&R Block received an honorable mention for Best in Financial Communications. "Tear the Paper Ceiling," a collaboration with the Ad Council and Opportunity@Work, won in Best in B2B. The launch campaign for Rise, an emerging young talent program, received an honorable mention for Best Global Effort. Coca-Cola and WPP Open X received an honorable mention in the Best Use of AI/Comms Tech category for Create Real Magic.

Julianna Richter, Global CEO of Ogilvy PR, said: "Creating impact for clients today requires new ideas and new ways of working at the intersection of creativity, culture, and influence. The depth and breadth of our wins at this year's PRWeek Awards are a testament to the modern creative communications that we are bringing to our work, rooted in culture and innovation. This moment is a testament to the investments we have made in exceptional talent and to our clients for joining us on a journey where we push boundaries together."Charlotte Tansill, President of PR, Social, & Influence for North America, added: "Now more than ever we're seeing the power of earned-first creativity in connecting brands to culture and pushing business forward, and these campaigns are a testament to that. I'm beyond proud of the ambitious and fearless teams and clients that worked so hard to bring this work to life and drive impact."

About Ogilvy PR

Ogilvy PR is a modern creative communications agency that builds brands and relationships, protects reputations and increases influence through creative storytelling, informed by data & fueled by technology. Our team finds moments of impact through cultural insights to earn attention. Ogilvy PR harnesses the power of a diverse team consisting of strategic communicators, agile content creators, problem solvers, influencer marketers, earned and social media experts and creative storytellers.

About Ogilvy

Ogilvy inspires brands and people to impact the world. We have been creating iconic, culture-changing, value-driving ideas for clients since David Ogilvy founded the company in 1948. We continue building on that rich legacy through our borderless creativity-operating, innovating, and creating at the intersection of talent and capabilities. Our experts in Advertising, Customer Relationships, Public Relations, Health, and Consulting work fluidly across more than 130 offices in over 90 countries to bring forth world-class creative solutions for our clients. Ogilvy is a WPP company (NYSE: WPP). For more information, visit Ogilvy.com, and follow us on LinkedIn,X, Instagram, and Facebook.

Media Contacts: David Ford / [email protected]

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