The travel experience is new, and there are many

"This trip is worth it, especially the next day to 'lie flat' on the beach of Songlan Mountain, it is really pleasant. "

Yesterday, Shanghai tourist Wang Yu and his family ended their "May Day" holiday in Ningbo and praised Ningbo when they were ready to return.

"I came to the Hangzhou Asian Games last year, and the sea view around the Xiangshan Asian Sailing Center was really beautiful, so I planned to take my family on an in-depth tour. Wang Yu told reporters.

Scenic activities, food promotion, intangible cultural heritage folk customs, museum exhibitions, public cultural ...... During this year's "May Day" holiday, Ningbo carefully planned the Red May theme activity of "China Tourism, Ningbo Begins - Follow Xiake to Ningbo", and created more than 240 cultural and tourism activities around the theme of "Fengyong Ningbo".

Baidu map migration big data shows that Ningbo has become a popular tourist destination in the Yangtze River Delta, and tourists from Hangzhou, Shanghai, Suzhou and other cities account for more than 70% of the "May Day" holiday.

Focusing on the requirements of the construction of a modern coastal metropolis, vigorously promoting the in-depth integration of culture and tourism, creating a new format of cultural and tourism consumption, and planning a global scenic spot system, Ningbo is moving towards "China's outstanding cultural tourism city" that is "happy" when it comes.

Holiday "people follow the crowd"

Scenic spots have repeatedly "overcrowded"

At noon on May 1, the instantaneous passenger flow of Jiangbei Daren Village reached its peak, and self-driving vehicles could only be restricted; before 2 o'clock in the afternoon, the Ningbo Museum reminded tourists to adjust their itinerary because the number of reservations was close to the maximum carrying capacity......

Unlike the Spring Festival holiday, which shoulders the "heavy" task of visiting relatives and friends, the "May Day" holiday belongs to "pure play" and "emptying", and most of the tourists are leisure and vacation. Focusing on this market demand, the city's scenic spots carefully design holiday cultural and tourism activities to attract tourists to check in.

In the city's traditional holiday tourism "big traffic" - Dongqian Lake, Xiangshan Film and Television City, Cicheng Ancient County and other scenic spots, unique experience activities have attracted many check-iners, and the scene of "people from the crowd" is staged every day.

The "Ancient City Flowers Bloom" inflatable model launched by Cicheng Ancient County Scenic Area "opens" all over every corner, plus immersive live performances and variety shows, wonderful acrobatics, ancient performances and other programs, there is an endless stream of night visitors. Dongqian Lake Scenic Area is full of popularity, and the Dongqian Lake CHILL Life Festival held during the holiday has launched trendy activities such as sleep concerts, flash mobs, coffee and food, and cultural and creative markets, attracting many families, students and tour groups.

"In the days leading up to the May Day holiday, visitor traffic more than tripled compared to the same period last year, and the daily peak of tourists was more than an hour earlier than in previous years. The person in charge of Jiangbei Green Field Happy Valley, Xiangshan Shandong Hailingyan Mountain and other scenic spots told reporters.

The event experience is new

"Circle fans" flock to Yangtze River Delta

Grab a vacant spot, set up a tent or yoga mat, close your eyes and listen to the music...... Three days before the holiday, the "Reverse Roll Lying Flat" concert became the most "hot" activity in the coastal life season of Songlan Mountain, and the occupancy rate of surrounding hotel rooms basically reached 100%.

During this year's "May Day" holiday, Ningbo's cultural and tourism department carefully planned more than 240 activities in five series: "scenery", "style", "flavor", "elegance" and "customs" with the theme of "Fengyong Ningbo", with new creativity and full of experience of "culture +" and "tourism +".

On the evening of May 1st, Ningbo Qunxing Choir held a special concert for the 20th anniversary of its founding, praising the most glorious labor and praising the new era with the most beautiful harmony, and at the same time, it opened the curtain of the series of mass singing activities of "Sing Sunday, Gather in Ningbo" in Ningbo to celebrate the 75th anniversary of the founding of the People's Republic of China; Ningbo Museum was upgraded and renovated, and the new business format of "snack + coffee" of Ningbo Coffee was innovatively launched; "Ancient Jiangnan, Sea, Land, Mountains and Rivers - Special Exhibition of Archaeological Achievements to Commemorate the 50th Anniversary of the Discovery of Hemudu Culture" Once launched, it attracted many cultural and museum "enthusiasts".

In addition, Xiangshan Film and Television City, Ningbo Fangte and other scenic spots combine cultural elements such as film and television, national style, and cultural creativity with tourism, and hold activities such as film and television carnivals, elegant markets, and martial arts parades. The immersive experience of Haishu Chenghuang Night Market and the "Night of Qianhu Lake - Night Cruise" bring a new night tour experience.

Wonderful, chic and novel cultural and tourism activities have made Ningbo a new destination for leisure and vacation tourism in China, especially in the Yangtze River Delta region. Big data shows that during this year's "May Day" holiday, the number of tourists who come to Ningbo to visit relatives and travel continues to increase, in addition to Hangzhou, Shanghai, Taizhou, the three main "traditional" source of tourists, Suzhou, Nanjing, Wuxi, Changzhou, Nantong and other Yangtze River Delta cities have been listed in Ningbo's top 20 popular sources of relocation.

"In the next step, we will further base ourselves on the local cultural tourism resource endowment, focus on people's demand and yearning for high-quality products, and build a cultural tourism brand with Ningbo characteristics. The relevant person in charge of the Ningbo Municipal Bureau of Culture, Radio, Television and Tourism said.

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