Sage Wins TrustRadius 2025 Buyers Choice Awards: Customers Recognize Exceptional Performance and Innovation

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Sage Wins TrustRadius 2025 Buyers Choice Awards: Customers Recognize Exceptional Performance and Innovation

ATLANTA (Jan. 9, 2025) - Sage, a global leader in accounting, financial, HR, and payroll technology for small and medium-sized businesses (SMBs), announces that Sage Intacct and Sage Accounting have been named winners of the 2025 TrustRadius Buyers Choice Awards. This recognition is based entirely on customer feedback, highlighting Sage's commitment to providing exceptional value, innovation and customer support.

Selected through unbiased customer reviews, these inaugural awards reflect top scores in the categories of product capabilities, value for price, and customer relationships - underscoring Sage's ability to continuously exceed expectations while supporting US SMBs.

Empowering customers to grow through innovation

Sage's recognition from TrustRadius is a testament to its focus on empowering SMB customers to adapt to change, save time, enhance productivity, and make better informed decisions.

With the introduction of Sage Copilot, Sage is redefining how businesses interact with their financial data. This AI-powered assistant, integrated across Sage products including Sage Intacct and Sage Accounting, is bringing advanced automation, real-time insights, and predictive analytics, enabling customers to streamline workflows and reduce errors. By integrating cutting-edge AI technology, Sage continues to unlock new opportunities for businesses, helping them grow and thrive.

"Through continuous innovation, Sage has demonstrated its ability to meet the evolving needs of its customers," said Allyson Havener, CMO, TrustRadius. "With advancements like Sage Copilot enhancing their solutions, Sage continues to empower businesses by driving exceptional value and building lasting relationships."

Sage Accounting: Delivering real value for small businesses

Sage Accounting empowers start-ups and small businesses with an innovative solution that simplifies financial management and delivers measurable value. Designed to help businesses save time and maintain control, Sage Accounting streamlines daily tasks with features such as automated invoicing and bank integration. The integration of AI-driven tools saves time and reduces errors, giving businesses the confidence to focus on growth and customer success.

With the AI-driven capabilities of Sage Copilot, businesses gain access to real-time insights and personalized recommendations, providing confidence and clarity to focus on growth.

"Receiving this recognition directly from our customers and users is testament to our relentless focus on innovation and customer satisfaction," said Neal Watkins, EVP, Accounting & HR Division, Sage. "Sage's small business solutions, including our new AI assistant Sage Copilot, brings together all of our market-leading accounting, payroll and HR tools, expertise and support to power the growth and success of millions of small businesses around the world."

Discover more about Sage Accounting

Sage Intacct: Driving efficiency and accelerating growth for medium businesses

Sage Intacct empowers finance leaders and their teams to focus on strategic tasks with Sage Copilot, Sage AI, automation and seamless integrations. Finance teams can harness the power of both their financial and operational data to make informed decision that drive growth, profitability and positive outcomes.

Designed to meet the unique needs of industries like nonprofits, financial services, healthcare, construction and manufacturing, Sage Intacct is a modern, AI-powered cloud solution that's tailored to industry needs and scales with organizations as they grow.

"With these awards based on candid feedback from our customers, we're proud to see Sage Intacct recognized for the value it delivers," said Dan Miller, EVP, Financials & ERP Division, Sage. "This recognition highlights our commitment to creating meaningful solutions that help finance teams automate processes, gain actionable insights, and focus on driving growth. Our customers' success is what drives us, and we're honoured to support them."

Learn more about Sage Intacct

About Sage

Sage exists to knock down barriers so everyone can thrive, starting with the millions of small- and mid-sized businesses served by us, our partners, and accountants. Customers trust our finance, HR, and payroll software to make work and money flow. By digitising business processes and relationships with customers, suppliers, employees, banks and governments, our digital network connects SMBs, removing friction and delivering insights. Knocking down barriers also means we use our time, technology, and experience to tackle digital inequality, economic inequality, and the climate crisis.

Note to editors:

The awards are backed by glowing customer feedback on TrustRadius. Here's what some of our customers have said:

• Herbert Jones, Almurid Export and Import, said: "What makes Sage Intacct stand out from its competitors is usability, flexibility, simplicity, and performance. It's a great and brilliant application that makes accounting processes easier."
• Rob Heath, Practical Bookkeeping Services said: "The support is world-class - never in 30-plus years in business have I received such helpful, knowledgeable, and genuine support as I have from Sage. At Sage, people matter. I can chat with someone knowing they will listen and assist, with a huge online portfolio of help and resources backing them up."