09/21/2023 | Press release | Distributed by Public on 09/21/2023 11:05
As a viewer, have you ever watched a show and become frustrated after noticing that the words and the speaker's lips didn't match up? Or needed captions, but quickly realized that many were missing? As an operator, one of your primary goals is to make sure your viewers have the highest quality of experience possible. But how do you offer your viewers the pristine quality and seamless viewing experience they deserve? Ateme has the answer. CMAF ingest in the public cloud enables an optimal viewing experience.
Traditionally, headend exchanges between encoders and packagers use transport streams, a format inherited from the broadcast world. Certain techniques exist to make media transport more reliable, notably in the cloud (i.e., SRT and RIST). However, these techniques are closely linked to broadcasting and thus aren't the most efficient options for OTT.
When setting up multicast in the public cloud, you may run into multiple issues:
These challenges result in a poor quality of service and experience for the viewer as they stream media from the public cloud.
You may also run into complications when troubleshooting your cloud environment that, in turn, affect the viewing experience. These might include continuity issues such as missing captions or video descriptions, incorrect or absent program guides, or incongruous lip syncing.
One way to mitigate the challenges when migrating to the public cloud is to transfer OTT streams in the public cloud with CMAF ingest. There are several advantages to this model:
All in all, CMAF ingest was created to address OTT and cloud environments. It also solves many of the limitations that its MPEG-2 TS predecessor presents merely by design.
Thanks to Ateme's complete end-to-end portfolio, including TITAN Live and NEA Live, we are able to support CMAF ingest, recommended by DASH-IF. Available on both the encoder output side and on the packager input side, this ensures interoperability as well as an optimal user experience with your headend in the public cloud.
CMAF live ingest addresses several interoperability levels:
It details how a single packager can receive live streams from multiple encoders. And it offers a seamless user experience whenever one encoder fails.
As TITAN Live and NEA Live both implement CMAF ingest, they can be used with third-party equipment conforming to CMAF ingest. Of course, they are best used together in an end-to-end Ateme deployment including Ateme's PILOT for supervision and analytics.
To mitigate challenges and make sure your viewers have an optimal user experience, head to the public cloud with CMAF ingest.
To learn more, get in touch with Ateme. We'd love to hear from you. And if you're heading to Amsterdam forIBC 2023, set up a meeting. You can also pass by Hall 1, Booth D33, where we'll be showcasing our innovative CMAF ingest solutions.