03/20/2024 | News release | Distributed by Public on 03/20/2024 09:07
Your Managed Services opportunity with Cisco is exploding, with a total addressable market of $161 Billion by 2027. Within that, the SMB segment is growing 1.6 times faster than other segments. However, you may not realize how quickly and easily we can help you capture more of this market. Here's how the Cisco Partner Program and incentives help:
Customers want speed and flexibility when achieving their targeted business outcomes, and with managed services as part of your value proposition, you can deliver both. Organizations across all industries face a common set of business challenges: lean IT staffs in complex IT environments, IT skills gaps, and a lack of resources needed to manage, optimize, and automate their networks. On top of that, security issues can arise when policies do not encompass both on-prem and cloud environments. Often, traditional on-prem consumption models do not align with cloud solutions and marketplaces. As a managed service provider, you can close these gaps, address your customer's
By working together closely and partnering to create unrivaled value for customers around their needs, we can capture more managed services opportunities. Building on Cisco's industry-leading platforms and technologies like Cisco Powered Services, you can create and deliver your own innovations that help customers accomplish their specific business outcomes. We can achieve more innovation faster than ever across platforms, networking, security, collaboration, and optimized applications. Together we have a unique advantage, the ability to serve customers of every size and industry segment solving their biggest technology challenges.
With Cisco Powered Services specializations, you can elevate your organization above your competition. These recognized technology credentials help you build greater demand for your services and win new customers. They showcase your ability to build, provision, manage, and support managed services using industry-leading Cisco technologies that deliver the business outcomes your customers need. Grow your organization's skills efficiently by building repeatable and scalable managed services. In addition, Cisco Powered Services give you:
You don't need a large marketing team to reach current and potential customers. Cisco provides a variety of marketing materials and creative assets to help you highlight your unique capabilities. These ready-made materials will help you build targeted campaigns quicker and reach your customers faster. Newly added assets within Marketing Velocity Learning include a video and a companion guide with step-by-step guidance to help you grow your managed services business more quickly.
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