Peugeot Motor Company plc

11/08/2019 | Press release | Distributed by Public on 11/08/2019 07:17


  • The ATP welcomes PEUGEOT back as sponsor at the Nitto ATP Finals 2019, from 10 - 17 November
  • A fleet of PEUGEOT vehicles will provide a VIP chauffeur service for players and VIP guests at the Nitto ATP Finals
  • All-new PEUGEOT e-208, PEUGEOT's first, new generation, fully electric vehicle, will be on display at The O2 for the duration of the tournament ahead of the first UK customer deliveries in early 2020
  • To find out more about the PEUGEOT range visit:

PEUGEOT is set to continue its long-running association with tennis as a partner of the Nitto ATP Finals for a fourth consecutive year.

With a history in tennis going back over 30 years, PEUGEOT started a global partnership with the ATP Tour in 2016 and has been present as a sponsor of more than twenty ATP Tour tournamentsever since.

The Nitto ATP Finals, held at The O2 in London will once again see the top eight ranked men's singles players competing against each other, including PEUGEOT ambassador and defending champion Alexander Zverev, as well as Matteo Berrettini who also joined the PEUGEOT team earlier this year. .

Vehicles from across the PEUGEOT range - 308 SW, all-new 508 Fastback, all-new 508 SW, 3008 SUV, 5008 SUV and Traveller - will be made available as part of an exclusive chauffeur service to officials and special guests of the Nitto ATP Finals. PEUGEOT's first, new generation, fully electric vehicle, the all-new PEUGEOT e-208, will also be on show at The O2 for the duration of the season finale.

The PEUGEOT e-208 is the first 100% electric model in a new range of electrified PEUGEOT vehicles as part of the brand's electrification strategy.

The all-new PEUGEOT e-208 uses a 50kWh battery and is capable of 217 miles (WLTP) from a single charge. Inside, the all-new e-208 comes with new PEUGEOT 3D i-Cockpit® with a compact multifunction steering wheel, a configurable 3D head-up display and either a 7' or 10' HD colour touchscreen.

With prices starting from £25,050*, order books are now open for customers to be among the first to receive the all-new PEUGEOT e-208. Reservations can also be made on PEUGEOT's new range of Plug-In HYBRID electric vehicles, the 3008 SUV HYBRID, 3008 SUV GT HYBRID4, all-new 508 HYBRID and all- new 508 SW HYBRID, all set to be available to drive in early 2020.

David Peel, Managing Director of PEUGEOT UK said: 'The Nitto ATP Finals sees the top eight players in the world fight it out to take the crown, so they've all had a great year just to get to this stage. 2019 has also been an important year for PEUGEOT.

'As we look forward to our new electric vehicles becoming available to UK drivers early next year, we appreciate the ATP giving us the platform to show off our all-new PEUGEOT e-208, of which we are incredibly proud. We wish all the players the best of luck in the tournament, and would like to thank everyone who has been a part of this amazing year for PEUGEOT.'

PEUGEOT is committed to providing electrified versions of its entire electric model range by 2023.

The Nitto ATP Finals take place 10 - 17 November.

For more information, visit


*Prices for the e-208 include the £3,500 Plug-In Car Grant - subject to the model being approved

Stimulating, rewarding driving, sleek design, and uncompromising quality form the brand's pledge to its customers and help produce the emotion provided by each PEUGEOT vehicle. Operating in around 160 countries with more than 10,000 points of sale, the brand sold more than 1,740,000 vehicles in 2018. PEUGEOT combines exacting standards, allure and emotion with the goal of being the definitive high-end, broad-based brand with global reach.

The UK is the third largest market for PEUGEOT with its UK Headquarters located in Coventry. The UK car line-up includes the 108, all-new 208, 308, all-new 508, all-new 2008 SUV, 3008 SUV and 5008 SUV supplemented by people-carriers and a van range that includes the all-new Partner, Expert and Boxer. PEUGEOT is committed to low emission vehicles, currently selling Partner Electric and with a strategy to electrify every model in the range between 2019 and 2023.

If you would like to keep up to date with the PEUGEOT UK Press Department activity and be the first to see what exciting new projects we are launching, please follow us on Twitter and Instagram:


Jeremy Townsend, Director of Communications
M: +44 (0)7827 896480 | E: [email protected]

Kerry Livesey, Head of Communications
T: +44 (0)2476 884212 | M: +44 (0)7940 078848 | E: [email protected]

Emma Gaffney, Media Relations Executive
T: +44 (0)2476 884580 | M: +44 (0)7747 898130 | E: [email protected]

Craig Morrow, Press Fleet Manager
T: +44 (0)2476 884261 | M: +44 (0)7747 764745 | E: [email protected]

For high-resolution downloadable images of the Peugeot product range, information and news stories, log onto the dedicated Peugeot Press website at:

Peugeot UK website: