Panasonic PR People Vlog #3: Las Vegas Business Trip to CES 2024

This episode follows Panasonic Corporate Center members Ren and Han on a business trip to Las Vegas, where Panasonic's PR team is preparing for a press conference at CES2024, the world's most famous consumer technology trade show. Watch the video for a behind-the-scenes look at the stage and booth.

At this year's CES, Panasonic captured the world's attention with its carbon neutrality and circular economy (CE) initiatives. What are Panasonic's latest technologies for achieving Panasonic GREEN IMPACT? What was the theme of Panasonic's exhibit at CES this year? What were the most frequently asked questions from media? What's the meaning of "pre-con," a popular term heard often in Japanese PR? Let's find the answers in the video.