Marchon Eyewear Inc.

10/06/2023 | Press release | Archived content

Liu Jo Introduces The Sunglasses And Optical Frames Of The Fall Winter 2023 Advertising Campaign

Contemporary design and glamorous details blend in the new Fall/Winter 2023 Liu Jo eyewear styles, offering a perfect expression of the brand's well-known sophistication and feminine, self-confident allure. All part of the Signature Logo collection, the fashionable models presented in the seasonal advertising campaign are crafted in premium acetate, and use the signature logo, a detail shared with the iconic Liu Jo accessories. The FW23 collection's richly textured palette fits the House's characteristic vision of charm and passion.

LJ785S


With a fashion-forward rectangular cat-eye shape, these acetate sunglasses feature bold temples hosting a glamorous micro-casted golden signature logo. The newly re-designed shape of the temple tips adds a further touch of contemporary refinement. Presented in Black and Dark Tortoise in the Fall/Winter 23 advertising campaign, the style is also available in the special, extremely stylish Green Fuchsia Tortoise and Blue Azure Tortoise.

LJ786S


The bold personality of the cat-eye-shaped front of these premium acetate sunglasses, part of the Signature Logo collection, is further enhanced by the micro-casted golden logo on the wide temples, while their contemporary look is enhanced by the new temple tip design. The model's four statement colorations include the Black option presented in the advertising campaign as well as the sophisticated Black Grey Textured, Tokyo Tortoise, and Red Blue Tortoise variants.

LJ2791


This optical style, whose glamorous personality is underlined by the micro-casted golden signature logo on the wide temples, is crafted in premium acetate and boasts a rectangular cat-eye front. The temple tips, with their newly re-designed shape, add further contemporary refinement. Featured in Dark Tortoise and Black in the advertising campaign, the style is also available in precious Green Fuchsia Tortoise and Blue Azure Tortoise.

LJ2792


The rectangular front of this premium acetate optical style is slightly elongated into a cat-eye shape, providing a distinctively stylish look. The micro-casted golden signature logo on both temples marks its belonging to the eponymous line, while the new temple tip design enhances its contemporary aesthetics. Available in the new and chic Black Grey Textured, Tokyo Tortoise, and Red Blue Tortoise, the style is featured in Black in the advertising campaign.

The new sunglass and optical styles of the Fall/Winter 2023 advertising campaign are available in all Liu Jo boutiques and through selected retailers, as well as online at liujo.com.