06/24/2022 | Press release | Distributed by Public on 06/25/2022 01:20
In my last Blog, we discussed how CSOs must internalize three key fundamentals. These then create an intersection that forms Habits which are key to our sales success and goal achievement. They were:
As CSOs, our Sellers' ability to achieve sales goals is a direct result of our training and mentorship of these fundamentals.
Whether your company is large or small, resource-rich or in start-up mode, your Seller's Knowledge falls squarely on your shoulders.
Of course, Seller skills are a function of their personal characteristics, such as experience, cognition, dexterity, etc. But again, developing and maximizing our Seller's Skills is the sales leaders' domain.
Some argue that "Want" is solely innate within the individual and is not teachable. Wrong!Sales Leaders must build a team culture that deliberately shapes Seller Desire. How?
[*Spoiler Alert - The majority of my upcoming Blogs in this series will focus on building "Seller Desire".]
Ultimately, it is up to each individual to internalize Knowledge, Skill and Desire. However, CSOs must model and mentor their Sellers around these three fundamentals in order to achieve their mutual sales goals.