Celebrating Language & Literature Month, BCA Improves Gunungkidul’s Youth Literacy through Semarak Literasi Programme

Yogyakarta, 20 October 2023 - Indonesia has been experiencing a demographic bonus since 2015, and the highest points are expected to be reached between 2020 and 2035 (Central Bureau of Statistics, 2023). This condition presents a great opportunity for Indonesia to optimize the demographic bonus in order to achieve its development goals, especially in its efforts to realize the Indonesia Emas 2045.

In order to optimize this, access to quality education is required to produce excellent human resources as the future generation of development. PT Bank Central Asia Tbk (BCA) through its CSR program under Bakti BCA introduces Semarak Literasi "Menyulam Cerita: Jelajahi Dunia Melalui Kata" program as an initiative to enhance students' literacy skills.

Semarak Literasi's opening ceremony on Wednesday (18/10) was attended by BCA Vice President of CSR Krisbiakto Cahyo Adi, Substance Group for Students and Character Building for Primary Schools of Gunungkidul Educational Office Wasgiyanta, S.E., M.M., Head of Gunungkidul Secondary Educational Office Tukiman S.Pd, M.T., Head of Language Center of Yogyakarta Dra. Dwi Pratiwi, M.Pd., and Head of BCA Sub-branch Office in Wonosari FX. Sani Bayuningrum.

"The young generation represents the future of our nation, and quality education serves as the fundamental building block for nurturing future leaders to be able to compete on the global stage. To celebrate Language Month, we are organizing "Semarak Literasi" as a part of BCA's commitment to improve the quality of education and enhance literacy skills among students in Indonesia," stated BCA Vice President of CSR Krisbiakto Cahyo Adi.

To mark the beginning of Semarak Literasi held at SMAN 1 Karangmojo in Gunungkidul, this program consists of a series of events. It starts with the Student and Teacher Literacy Workshop, is followed by the Literacy Competition, and concludes with the Literacy Festival. Carrying the spirit of #CanDoGeneration, Semarak Literasi is a national-scale program that will also take place in several other cities, including DKI Jakarta, Serang, Lampung, and Jayapura, with the goal of reaching more than 2000 participants.

"With the start of the Semarak Literasi event series, I express my gratitude to BCA for their support in enhancing the literacy skills of students in this region. This program will undoubtedly positively impact students' lives by nurturing an interest in reading and the learning process," expressed Head of Language Center of Yogyakarta Dra. Dwi Pratiwi, M.Pd.

In its implementation in several regions in Indonesia, this initiative not only creates quality education but also serves as a bridge connecting all parties in a joint effort to establish a more inclusive education ecosystem. Semarak Literasi is BCA's contribution to building a higher quality education ecosystem, while providing hope and opportunities for the younger generation to fully realize their potential.

"To maximize the impact and ensure sustainability, we collaborate with various stakeholders, including the government, educational institutions, and literacy advocates in each region. Through this program, our goal is for BCA to play a role in advancing education and promoting literacy in Indonesia," Krisbiakto concluded.

Picture Information I:

Receives High Enthusiasm - Hundreds of junior high and high school students, along with teachers, gathered in the meeting hall to attend Semarak Literasi "Menyulam Cerita: Jelajahi Dunia Melalui Kata". This initiative, under Bakti BCA, aims to enhance the literacy skills of students across various regions in Indonesia.

Picture Information II:

Held in Various Cities in Indonesia - Head of BCA Sub-branch Office in Wonosari FX. Sani Bayuningrum (left), Substance Group for Students and Character Building for Primary Schools of Gunungkidul Educational Office Wasgiyanta, S.E., M.M. (second from the left), BCA VP of CSR Krisbiakto Cahyo Adi (center), Head of Language Center of Yogyakarta Dra. Dwi Pratiwi, M.Pd. (second from the right), and Head of Gunungkidul Secondary Educational Office Tukiman S.Pd, M.T. (right) in a group photo session after hosting Semarak Literasi "Menyulam Cerita: Jelajahi Dunia Melalui Kata" at SMAN 1 Karangmojo, Gunungkidul, Yogyakarta. Semarak Literasi is a national-scale program that will also take place in several other cities, including DKI Jakarta, Serang, Lampung, and Jayapura, with the goal of reaching more than 2000 participants.

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About PT Bank Central Asia Tbk (as of 30 September 2023)

BCA is one of the leading commercial banks in Indonesia with the core business of transaction banking. BCA also offers a full range of financial services in consumer, SME, commercial and corporate segments. As of September 2023, BCA has the privilege of serving nearly 39 million customer accounts, processing around 81 million of daily transactions through a network of 1,252 branches; 18,705 ATMs as well as the 24-hour internet & mobile banking systems; supported by 24/7 Halo BCA contact center. BCA's presence is complemented by a number of subsidiaries focusing on vehicle financing, sharia banking, securities, general and life insurance, digital bank, remittance as well as venture capital business. BCA is committed to building lasting relationship with customers, putting people first, and making positive impact on society at large. With around 25,000 employees, BCA's vision is to be the bank of choice and a major pillar of the Indonesia economy.

PT BANK CENTRAL ASIA TBK

Group Corporate Communication and Social Responsibility - CSR

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