TIM: the commercial with Luciano Spalletti and iPhone 15...

TIM is on air with the commercial dedicated to the 'TIM rivaluta lo Smartphone' (TIM revalues the smartphone) campaign and the 5G mobile offer. A new instalment in the 'The Power of Connections' format featuring the head coach of the Italian national football team, Luciano Spalletti.

Its players, Riccardo Orsolini and Giacomo Bonaventura, also join him on the pitch. Their 'spectacular exchanges' will be immortalised with the powerful camera and incredible memory of the new iPhone 15 Pro which, with 'TIM rivaluta lo Smartphone', can be purchased under special conditions by revaluing used personal smartphones. And with the power of the TIM 5G connection, sharing emotions and passions is even easier and faster.

The commercial was produced in collaboration with the FIGC, of which TIM has been Top Partner since 2001 and it is alongside all the Italian national football teams: Men's, Women's, Youth, Futsal, Beach Soccer, and e-sports, the latest discipline to join Club Italia.

TIM has been Top Partner of Italian National Football teams since 2001 and is alongside all the Italian teams: Men's, Women's, Youth, Futsal, Beach Soccer, and e-sports, the latest discipline to join Club Italia.

Måneskin's hit 'Honey (Are U Coming?)' provides the soundtrack to the 20″ and 30″ commercials. The TV campaign will be supported by Digital Out Of Home and Web planning with a dedicated video strategy, display advertising and social media activity.

CREDITS

Production: Armosia Italia

Executive Producer: Emanuele Cadeddu

Direction: Miguel Usandivaras

DOP: Ferran Paredes

Post-Production: Frame by Frame

Agency: HAVAS Milan

Rome, 3 April 2024

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