Deloitte LLP

05/30/2023 | Press release | Distributed by Public on 05/30/2023 16:00

Deloitte Launches ClearCarbon™, a Comprehensive Technology Solution Developed to Help Organizations Monetize Carbon Reductions and Removals

NEW YORK, May 30, 2023 - Deloitte announced today the launch of ClearCarbon™, a digital solution designed to integrate and transform project-level carbon* reductions and removals data, allowing organizations to make product-level carbon claims that can demand a premium in the market. ClearCarbon helps organizations to generate new revenue streams, fortify trust throughout the value chain, and transparently demonstrate real sustainability impact.

While carbon has traditionally been considered a liability for organizations, ClearCarbon provides the means to turn this liability into an asset by enabling the monetization of carbon reduction and removal projects. ClearCarbon can support organizations at each step of this process, generating data and analytics that increase an organization's ability to make auditable, product-level claims.

"In order to make product-level claims, organizations need actual, real data and not just estimates," said Monali Kamadolli, chief product officer for ClearCarbon and managing director for Deloitte Consulting LLP. "With ClearCarbon, we are enhancing the credibility of carbon reduction and removal activities to help ensure organizations can differentiate themselves in the market."

With many organizations and consumers looking to increase their sustainable investments, ClearCarbon is a cloud-based solution designed to connect data throughout the value chain, providing visibility into the carbon intensity of an organization's supply chains and products. Based on Deloitte's "2023 Gen Z and Millennial Survey," almost 60% of Gen Zs and millennials are willing to pay more for sustainable products and services. Additionally, about 30% are sensitive to greenwashing and indicate they consider a company's sustainability claims and certifications to ensure their marketing claims match their actions before buying goods or services from them. This willingness for consumers to pay is mobilizing a highly active carbon market and driving increases in carbon prices, while also holding organizations accountable for their sustainability claims.

"At a project-level, being able to track carbon reductions and removals in products aids in showcasing the business justification for making sustainable investments," said Kyle Tanger, sustainability managing director for Deloitte Consulting LLP. "As an end-to-end solution, ClearCarbon produces verified insights that gives organizations the confidence to set price premiums because their customers can be confident in the associated impacts and benefits."

Paired with extensive knowledge and experience in sustainability and climate, Deloitte brings a deep understanding of the carbon market ecosystem and evolving regulations and protocols. In alignment with these capabilities, the launch of this new digital technology is an additional testament to the organization's commitment and aptitude to support clients in driving revenue and impact through sustainability.

"In Deloitte's efforts to help shape the global sustainability landscape, and in this case, supporting the transformation of carbon outcomes, we acknowledge that this market is not static, but is everchanging," said Ben Ninio, sustainability principal for Deloitte Consulting LLP. "Part of what makes this solution so beneficial is the opportunity it presents to engage with other ecosystem collaborators and build on how we can continue to adapt in this space and aid in reaching climate goals by utilizing carbon as an asset."

To learn more about ClearCarbon and how Deloitte is driving business value through carbon reductions and removals, visit http://www.deloitte.com/us/clearcarbon.

*Disclaimer: For the purpose of this release, "carbon" refers to all constituent greenhouse gas emissions (i.e., CO2, CH4, N2O, HFCs, PFCs, and SF6).

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