CMA CGM commits to acquire the media platform La Tribune

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May 25, 2023

• La Tribune, a leading digital business and finance media platform with a presence across France and Africa.
• A leading player in editorial events that aligns with the other media outlets within CMA CGM Medias.
• Continuing expansion of CMA CGM Medias around local and national media outlets.

The CMA CGM Group commits to acquire 100% of the share capital of HIMA Group, which owns La Tribune. The completion of the transaction remains subject to consultation of employee representative bodies and to the necessary regulatory approvals.

La Tribune: The leading business and finance media platform with 17 regional hubs across France and Africa

La Tribune is a unique business and financial media platform with a presence across the regions and a key player in editorial events. With a presence in 17 hubs in France and Africa, focusing on innovation, territories, and major economic transformation issues (tech, climate and environmental transition, responsible finance and industry), La Tribune has successfully transitioned to a 100%-digital model becoming France's number one online pure player in the business and finance media space.

La Tribune, initiated more than 40 annual events organized across France by its editorial team, is also expanding internationally through La Tribune Afrique, established in Morocco in 2017, with its team based in Casablanca.

It recorded the largest media audience growth between 2021 and 2022 in the digital news and information segment, with a 37% increase to 86.5 million visits. La Tribune generated a profit on revenue of €12 million in 2022.

Close fit with CMA CGM Medias

CMA CGM aims to be a decisive player in innovation and transformation in the media sector. The complementarity between the entities within the CMA CGM Medias division is at the forefront of the development of this new business. In today's digital age, with its more diverse media consumption patterns, this is vital for sharing high-quality and top-rated publishing content.

La Tribune would sit perfectly alongside the La Provence and Corse Matin newspapers acquired by CMA CGM in 2022, especially given its expertise in digital transformation and its unique profile in editorial events. This acquisition would also strengthen La Tribune's presence in the Marseille area and accelerate its development across the regions, while maintaining its editorial independence and ensuring its sustainable business model.

Scaling up CMA CGM Medias

The Group's expansion into media, where it is now present in several segments, with investments in digital, broadcasting and regional daily press, is driven by its strategy of diversification and the ambition to further enhance CMA CGM's local and national presence.

Following the acquisition of La Provence and Corse Matin and the acquisition of a minority stake in the M6 group, the CMA CGM Group also became a shareholder of the online media platform Brut in early April.