AEM - Association of Equipment Manufacturers

03/28/2024 | News release | Distributed by Public on 03/28/2024 08:22

Equip Your Marketing Department to Survive and Thrive at Upcoming NAMA Conference Pre-Event Workshop

AEM is excited to once again partner with the National Agri-Marketing Association (NAMA) to host a half-day pre-conference workshop at the upcoming NAMA Conference in Kansas City, Missouri, this April 24-26.

The workshop is geared toward small-to-mid-sized marketing departments, like those at many AEM member companies and their dealers, and it offers the opportunity for attendees to hear valuable marketing-related insights and best practices from their industry peers.

Register now and learn more about the pre-conference workshop.

"NAMA has been an important part of my career development since college, back when I participated in the Student Marketing Team contest. The connections I've made through participating in this organization and its events along the way continue to be an invaluable asset for my career progression," said NAMA President and AEM Senior Director of Industry Sectors John Rozum.

"I'd encourage all of AEM's members - especially those who sell to farmers or rural communities - to consider sending representatives of their marketing, public relations, or communications teams to the conference and pre-conference workshop," Rozum added.

Attendees of the pre-event workshop will learn:

  • How to approach digital marketing like a pro, where a little bit of attention can advance marketing and sales strategies and tactics tremendously
  • How to build a great brand via tried-and-true strategies and tactics for creating relatable content
  • What it's like to work in the marketing trenches from a panel of expert peers

The 2024 National Agri-Marketing Association (NAMA) Conference is designed to ag marketer attendees focused content, fresh ideas, and revamped strategies aimed at helping them navigate the constantly evolving agri-marketing terrain. This year's conference will offer:

  • A thought-providing and informative General Session
  • Engaging breakout sessions
  • Valuable networking opportunities

AEM members will receive a one-year NAMA membership and get $200 off the full non-member registration rate by using the code AEM24, when they register for the conference.

Additional event details can be found here. For more information on NAMA and this year's conference, contact AEM's John Rozum at [email protected].

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